Arasch Fatemi

Leading TixTrack's CRM Integrations strategy, I oversee the design and development of cutting-edge CRM solutions for ticketing platforms, with a focus on Salesforce integration. I manage cross-functional team collaboration, ensuring our CRM architecture meets diverse client needs while upholding data integrity and security, while maintaining strong alliances with our strategic partners.

Part of the Salesforce Practice team at Digital Velocity, the CDW Professional Services arm. Helped to build out the Salesforce practice while driving pre-sales methodologies, forged partner alliances, and architected solutions for our internal and external customers.

Engage at all levels of Salesforce's top 50 global customers to ensure they realize maximum value from their Salesforce investments. Provide thought leadership, industry expertise, and transformation strategy with C-suite customers to generate recurring revenue and increase Salesforce share-of-wallet.

P&L responsibility for a team of 23 consultants as professional services practice lead. Additionally served as the liaison to the product engineering organization. Collaborated with product GM to refine product strategy and reduce product time-to-value through targeted post-sale programs and strategic services engagements. Oversaw maturation of Voice of the Customer program, delivering product feature requests to drive innovation and revenue growth.

Founding member of Salesforce’s Service Cloud and co-founder of the Experience (Community) Cloud professional services practices. Led service delivery and client projects for Fortune 100 customers. Oversaw the development of a range of specialized content including governance and risk management playbooks that were leveraged globally.

Owned the digital transformation of Salesforce’s internal contact center technical infrastructure for customer support, sales, finance, training and IT business units. Managed technology vision, strategy, roadmap, and communication while leading an Agile project team and driving user experiences, collaborating with all stakeholders. Owned catalog of technologies as product manager.

International Business